We're pleased to announce that Reserve has partnered with the James Beard Foundation (JBF), the nation’s prestigious culinary arts organization.
Beginning today, October 11, Reserve's hospitality technology platform began to benefit guests in gaining access to coveted seats at the James Beard House by enhancing the overall digital booking experience. Guests can now book using Reserve for dinners taking place at the Beard House.
“Partnering with a cutting-edge technology company to help streamline James Beard House reservations was key to our decision to partner with Reserve,” said Kris Moon, vice president of the James Beard Foundation. “Reserve’s user-friendly features and functionalities will provide members and non-members alike with an easy-to-use platform for booking seats while increasing the Foundation’s operational efficiency behind the scenes of the booking process.”
Since our launch in 2015, Reserve has seated over 24 million diners in all 50 states for 800-plus restaurants including some of the most buzz-worthy establishments. With more than 200 unique dinners a year in the heart of Greenwich Village, the Beard House will gain the ability to optimize seating and better understand its diners by using the Reserve system, allowing participants to enjoy an exceptional dining experience.
“Bringing new technology to such a revered institution as the Beard House is a great indication that things are changing in the restaurant technology space,” said Greg Hong, chief executive officer of Reserve. “Our partnership will enable the Foundation to better oversee floor management and reporting capabilities, as well as provide chefs with information that will enable them to understand their guests more efficiently and comprehensively—ultimately leading to a better dining experience.”
By using Reserve, the James Beard Foundation will bring more benefits to chefs that extend beyond the experience of cooking at the Beard House. This includes providing pre-event reporting so chefs can understand the diners to the extent they would in their own restaurants.
Read more about the Beard House's upcoming events and Reserve your table here.